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new star ingredient
Almay claims that Kinetin reduces fine lines, wrinkles, age spots and uneven skintone without irritation. None of these claims have been proven via independant studies however. Kinetin does have anti-oxidant properties, but don't expect miracles.
The Almay Kinetin skincare range is well formulated with good anti-oxidants and water-binding agents as well as decent sun protection.
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