Hiring: Marketing Manager

Position Title: Marketing Manager

Full Time | Salary Position

Full Job Description

The Marketing Manager oversees the overall marketing strategy, as well as, day-to-day marketing initiatives, communication and lead-generation tactics for L&P Aesthetics Medical Inc., California’s premiere medical spa, facial plastic surgery practice and private surgical center. The Marketing Manager must wear multiple hats and be able to grow the practice using traditional and digital marketing tactics, as well as create visual and written content that upholds the luxury brand across multiple channels.

Essential Qualifications:

  • Degree in Business Administration, Marketing, Communications or a similar field
  • Must have proven ability to improve ecommerce conversion
  • 5+ years marketing with an agency or in-house
  • 5+ years with WordPress (some Html experience preferred)
  • Deep understanding of SEM including PPC and SEO
  • Mastery of Canva,  Photoshop and other graphic and video editing applications
  • Must be detail oriented with exceptional copywriting skills
  • Excellent communication, organization, interpersonal and problem-solving skills
  • Proven ability to thrive in a deadline-driven environment, while working independently and as part of a team

Primary Duties and Responsibilities:

  • Drive patient acquisition & retention using traditional and digital marketing strategies
  • Manage digital advertising campaigns including AdWords and social media ads
  • Measure and report on monthly and annual KPIs related to website traffic
  • Responsible for developing the written & design assets for multiple brand websites and keeping online platforms up to date with relevant content
  • Oversee and manage ecommerce skincare sales and ecommerce website
  • Develop annual promotions calendar, promotional assets and track results of all campaigns
  • Responsible for all daily internal and external marketing communications, deadlines, and asset coordination.
  • Execute overall content strategy to drive a clear and consistent brand messages through web content, email blasts, marketing collateral and social media platforms
  • Create and manage marketing calendars including promotional, departmental, philanthropic, email and social media calendar
  • Oversee the Social Media Manager on the strategic social media plan and daily content for brand to increase visibility and growth while engaging fans
  • Propose partnership opportunities and serve as key liaison for all brand collaborations
  • Lead overall PR vision and strategies to generate local and national exposure for the practice; also respond to reporters inquires and develop relationships with key players
  • Design and execute in-person and virtual events throughout the year

All duties and responsibilities stated are essential job functions. Staff members may be required to perform additional job-related duties as assigned by management.

L&P Aesthetics Medical, Inc. is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

Benefits:

  • Competitive salary commensurate with experience
  • Health, dental & vision insurance plans
  • 401(k), and profit share retirement benefits after one year of service
  • Employee discounts on products & treatments
  • PTO starting at 80 hours per year
  • 8 Paid Holidays Annually 
  • Palo Alto Parking Stipend

Qualified candidates: please send your resume and cover letter to Yolanda at ForTheFace dot com

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